Recycling Collection

Recycling Collection

December 2014

In December of 2014 HEEL Athens Lab is launchingits new Recycling collection of unique one of a piece designs, officially on e-shop (www.heelshop.gr).

This collection is the outcome of recycling and not of mass production, so each and every design is a one and only piece.The inspiration for creating this line was to redefine the concept of waste and our efforts to grow in favor of sustainability.

Maintaining a separate department that deals with redesign and recycling,the HEEL lab confronts resource wastage problems while trying to communicate the recycling spirit to the public.

The raw materials for the production of these unique pieces are unused clothes that were left over from past collections (stock),or samples that were not put in production (samples).These pieces are combined and redesigned using rags and other unused fabrics and are given a second chance.

http://www.heelshop.gr/en/recycling-collection/